ABSTRACT
Imagine that you are at home, when suddenly a drone peers into your window, takes a picture of your wardrobe, familiarizes itself with your fashion preferences, or takes a picture of your kitchen table during dinner. The drone immediately transfers the picture to the commercial platform that operates it, such as Amazon or Uber. The platform in turn targets you with personalized advertisements for merchandise or food, in real time, customized to your lifestyle, at the time when you are most susceptible, manipulating you to make a purchase. How should the law react to this? And what if a drone were to collect information on private individuals in public using sophisticated cameras, sensors and facial recognition software? ….
Lavi, Michal and Jabotinsky, Hadar Yoana, The Eye in the Sky Delivers (and Influences) What You Buy (May 19, 2021). University of Pennsylvania Journal of Constitutional Law, forthcoming.
First posted 2021-05-19 14:00:02
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